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For many Account Handlers, day-to-day work is rewarding but the long-term picture can feel murky. Are you building toward something greater, or simply staying busy? It’s a question many Account Handlers face as they weigh immediate satisfaction against long-term progression. As your role in the insurance industry evolves, the need for clear, structured Account Handler career progression should be your top priority. And with 79% of firms forecasting revenue growth but only just over half increasing headcount the industry is leaning heavily on its existing talent. Meaning your development and career progression should be top priority for your employer as well.  

What Supportive Workplaces Get Right 
Not all progression is linear, but it should be visible. A growth-minded workplace genuinely invests in Account Handler career progression. Not every firm gets it right, but the best offer you a blend of challenge, clarity, and investment in your future. Firms doing these well often see stronger retention, better client outcomes, and a more engaged internal culture 

Here’s what to look for if you’re serious about building a long-term career 

  • Structured CPD and learning 
    Whether it’s funding for Chartered Insurance Institute(CII) qualifications or internal technical training, firms that prioritise development invest their money and time in your learning. 

  • Defined progression routes 
    Clear expectations for promotion and transparent criteria help you understand how to advance in your Account Handler role. 

  • Exposure to complex work 
    Opportunities to work on technical renewals, niche sectors, or broker negotiation will help build your confidence and capability. 

  • Access to leadership or mentorship 
    Whether formal or informal, the ability to learn from more senior colleagues accelerates both skill and confidence. 

  • Open communication about goals 
    Managers who actively discuss your aspirations and help align them to the firm's needs are crucial.  
     

How to Spot a Career-Limiting Environment

On the flip side, it’s important to recognise the signs that your current environment might be holding you back. Only 58.64% of insurance professionals currently say they’re satisfied in their roles, signally that stagnation is more common than many acknowledge. Many professionals are either disengaged or unclear on where they’re headed. Don’t wait until you’re burned out to ask the tough questions. Are you experiencing: 

  • Minimal client exposure? 
    Your role remains confined to internal tasks with little client interaction, limiting your ability to grow your confidence and commercial value. 

  • Limited variety in workload? 
    Repeating the same administrative tasks day in, day out, without chances to broaden your expertise. 

  • No clear next steps? 
    You are performing well but career conversations feel vague, and you receive little guidance on future roles or responsibilities. 

  • High turnover among senior team members? 
    Frequent departures from senior roles and the promotion of inexperienced replacements can signal deeper cultural issues. 

  • Feedback without follow-through? 
    It’s great to hear you’re doing well, but if you are being offered recognition without advancement it might be time to reassess. 
     

Initiating a Productive Development Conversation 

Not sure how to raise the issue of progression in your Account Handler role with your current manager? Start with a scheduled conversation that sets clear intentions. For example, ask to book time for a "development review" that is more forward-looking than a standard appraisal. 

In the conversation, frame your questions to show initiative and curiosity: 

"I’ve been thinking about where I want to be in the next 12 months. Could we talk about what progression might look like for my role?" 

"I’d love the opportunity to work on more complex renewals or shadow a senior team member. Do you think that’s something we could explore?" 

"What are the benchmarks for stepping into a Senior Account Handler or Technical Broking role? I'd really value some clarity." 

These kinds of questions help open meaningful dialogue and demonstrate your commitment to professional growth; while also testing how ready your organisation is to support it. 
 

The Role of Mentorship in Career Progression 

A mentor can have a bigger role on career progression in your Account Handler role than you might thinkWhether your firm offers a formal programme or not, seek out someone you respect and ask for 30 minutes over coffee. Most senior professionals are happy to share what they’ve learned. 

Having a mentor can help fast-track your understanding of complex processes, insurer nuances, and stakeholder management and having someone in your corner gives you permission to ask questions, take risks, and stretch your skills.Mentors can also help you think long-term to identify your strengths, shape any future career moves, and navigate internal dynamics. 

 
Knowing When to Move On 

Some firms simply aren’t set up to support growth. If you’ve tried to initiate change and hit a wall, it’s okay to look elsewhere.In today’s market, Account Handlers are in demand; especially those with platform fluency, compliance understanding, and commercial insight. You don’t have to settle for a role that underutilises you. 

 Key signals include: 

  • Repeated promises without action 

  • Lack of investment in learning tools or systems 

  • Feeling stagnant despite solid performance 

  • Cultural misalignment or disconnect with leadership 
     

How Stride Helps You Find the Right Fit 

At Stride, we help Account Handlers move from stuck to supported. We work with brokerages who understand that strong internal teams are the foundation of long-term success 

Beyond the Book: Why Account Executives are Prioritising Career Progression, Cultural Fit and Leadership Pathways in 2025

Across the UK insurance market, experienced Account Executives are rethinking what progress in their careers really means. Progression is no longer just about growing a book or chasing bigger bonus. Many mid-to-senior professionals are asking different questions of their careers: Where can I have more strategic input? How well does the leadership align with my values? What does long-term growth actually look like here?Career progression for account executives is about autonomy, cultural fit and pathways to leadership. In short, it’s about value. And those who are ahead of the curve know it. The most compelling career decisions today are driven by desire for more meaningful growth. 

 

Moving Away FromThe Traditional View of Progression 

Historically, Account Executive career paths were benchmarked by book size, revenue growth and immediate compensation. Those levers still matter, but they’re no longer the whole picture. Many AEs with 10+ years of experience are telling us they’ve "hit their number" and are now looking for something more meaningful. 

"I wasn’t leaving for more commission,” shared a Commercial AE with 12+ years’ experience at a national brokerI left because I couldn’t see a future in the structure I was in. There was no clear route to leadership.” 

As career goals change, Account Executive career progression is being redefined by influence, fit, and future potential.This often stems from a growing sense that high performance isn’t always matched by growth opportunities. AEs are beginning to question whether the effort and results they bring are recognised beyond monetary gain. They want to see how their role contributes to the bigger picture, and how they can shape that picture going forward. 

 

Cultural Fit and Strategic Influence 

The day-to-day culture of a brokerage can be a key differentiator. How leadership communicates, how teams operate, and whether your voice carries any real weight can all influence how successfully you perform.  

Positive team cultures are not surface level. They are embedded much more deeply in an organisation. Great cultures offer clarity of purpose, are opento listen to differing viewpoints and willing to enact change, with leadership that listens. 

Strategic influence is particularly important for senior AEs who bring years of insight but feel stifled by top-down structures. In forward-thinking firms, Account Executives are positioned as partners to growth, not just salespeople.  

Our own experience confirms that cultural alignment and strategic input are fast becoming key markers of satisfaction and success for professionals. These aren’t soft considerations. They’re central to retention, performance and longevity. 

"I wanted to be in a business where my ideas weren’t just heard but actually implemented," said another AE who moved from a national to a growing independent. 

 

Autonomy and Flexibility as Non-Negotiables 

The rigidity of target-heavy environments is starting to wear thin. For seasoned professionals who’ve already proven themselves, autonomy is not a perk, it’s expected. That includes how they manage their time, portfolio, and even working location. 

"After 15 years in the game, I know how to hit targets. What I needed was space to do it my way," shared one London-based AE. 

Organisation’s offering true flexibility understand that it encompasses trust in decision-making, room to shape client strategies, and the ability to structure a portfolio around your own personal strengths and preferencesThat trust leads to better outcomes for clients and employers alike.  
 

Recognising the Signs It Might Be Time to Move 

Moving on and taking the next step in your career is not always down to dissatisfaction. Sometimes it’sjust about misalignment. The right role for your current skills and aspirations may not be the same one that got you here. Knowing when to reassess is critical. 

 Here are some signals it might be time to explore something new: 

  • Leadership lacks vision or transparency 

  • You’re doing well, but there’s no clear next step 

  • Your ideas are routinely dismissed 

  • The culture no longer matches your working style or values 

  • You’re spending more time justifying than delivering 

An honest self-assessment can go a long way. Career progression for AEs should feel energising, not frustrating. If it’s starting to feel like a grind, it might be time to explore what else is out there. 
 

What Today’s Progression Really Looks Like 

With 74% of insurance brokers actively recruiting in 2025 and 59% reporting senior vacancies, the opportunities are there. However, the best roles aren’t always on the open market. Partnering with a recruiter who understands nuance and trajectory can make the difference between a lateral move and a leap forward. 

Stride often supports opportunities shaped around top-tier AEs and that offer real leadership pathways, clear equity prospects, or influence over new verticals. These roles are designed with mutual value in mind, for the AE and the business. 

That means account executive career paths that are built with clear progression available from the outset. Whether it’s a pathway to regional leadership, greater P&L responsibility, or eventual equity, these roles exist. But they’re not posted on job boards. They’re unlocked through network, insight, and timing. 

Technology is also playing a growing role in shaping Account Executive career progression. With advancements in artificial intelligence and automation changing how policies are quoted, serviced, and analysed, many AEs are now seeking out firms that invest in smart tools, freeing them up to focus on client relationships and strategic development. Being part of a tech-forward brokerage isn’t just about efficiency, as AI becomes more integrated into underwriting and client service, AEs who embrace digital tools will increasingly be positioned as strategic advisors rather than intermediaries 

 
How Stride Helps Build Careers 

Stride works differently. We don’t rely on volume. Instead, we invest in market intelligence, long-term relationships, and an immersive understanding of what AEs really want. 

We know that: 

  • Half of UK brokers are recruiting to fuel growth 

  • The need for experienced, strategic AEs has never been greater 

We speak your language. Whether you're a producer with ambitions to build out a niche book or a relationship-first AE eyeing leadership, our process is built to uncover what matters most to you and to find roles that reflect that.When we introduce you to an opportunity, it’s not about backfilling a vacancy. It’s about matching ambition with possibility. That’s how we support career progression for ambitious Account Executives.  

If you’re ready to find a role that aligns with your values and ambitions, get in touch for a confidential conversation about your career. 

Insurance Account Handlers are critical tobroking firms, essential to client service and satisfaction yet rarely in the spotlight. But, as the insurance industry faces mounting pressures around regulation, retention, and efficiency, forward-thinking firms are finally recognising just how integral Account Handlers are to commercial success. Whether you’re new to the profession or have years of technical experience under your belt, the role is gaining new visibility, credibility, and strategic value. 

 

From Back Office to Backbone 

Smart firms recognise that client loyalty is about the consistency and depth of service across the whole team. In progressive brokerages, insurance Account Handlers are no longer seen as junior support. They’re regarded as core to client retention, accuracy, and compliance.A skilled Account Handler can pre-empt issues, troubleshoot placement challenges, and maintain momentum in the background.Increasingly, clients build strong relationships with their Account Handler, particularly in complex or regulated sectors where trust and detail are paramount. This has turned what was once an internal support role into a client-facing, reputation-critical position. 
 

Why the Account Handler Role Is Changing 

Once viewed as purely administrative, the Account Handler role encompasses compliance oversight, client retention strategy, technical broking, and relationship management. They play a central role in in maintaining client trust, ensuring compliance, and delivering on service promises, shaping the overall client experience.This change has been driven by: 

  • Remote Working 
    Around 72% of insurance firms now expect most employees to work a hybrid schedule. This has transformed how clients engage with brokers. Account Handlers are often the first point of contact, providing continuity when senior Account Executives are unavailable, and maintaining service standards without the structure of an office environment. 

  • Tighter Regulation 
    Increasing regulatory oversight and compliance demands accuracy and audit-readiness across every document and interaction, making Account Handlers a key component in compliance workflows. 

  • AI and Automation Technology 
    Routine admin tasks like data entry can now be handled by automation tools, freeing Account Handlers to focus on higher-value work such as reviewing policy coverage, managing complex renewals, and maintaining detailed client records in CRM platforms. 

  • Talent Shortages 
    Brokers and insurance firms are increasingly relying on their internal teams for insight, efficiency, and client continuity. Making experienced Account Handlers increasingly valuable for their expertise and organisational knowledge.  

 

Skills That Are Driving Demand 

Because Account Handler job descriptions now include a blend of technical, interpersonal, and strategic competencies experienced professionals are hard to replace, and highly valued. The Chartered Insurance Institute (CII) reports a 15% annual increase in the number of its insurance qualifications completed, demonstrating just how crucial learning and development are for well-rounded Account Handlers. Firms that used to look for “plug-and-play” hires are now investing in development and retention, recognising that expertise is not built overnight. 

Key areas of expertise include: 

  • Technical Knowledge 
    Understanding policy wordings, placement processes, and insurer appetite. For example, identifying a policy clause conflict could save thousands in uncovered risk. 

  • Compliance Awareness 
    Navigating FCA rules and documentation standards. Account Handlers play a key role in audits by managing file readiness to protect both the client and firm. 

  • Client Communication 
    Managing expectations, responding promptly, and translating jargon. Experienced Account Handlers improve client satisfaction scores by creating and maintaining tailored client communications such as onboarding. 

  • Platform Fluency 
    Using Acturis, Open GI, or bespoke CRM systems efficiently. Skilled Handlers often reduce processing time and minimise errors through their command of these platforms, significantly boosting operational efficiency. 

  • Commercial Insight 
    Spotting upselling opportunities or renewal risks. For example, noticing a lapse in cyber coverage ahead of renewal could lead to client upsell and improved organisational protection.

More Than One Path to Career Progression 

Career growth for insurance Account Handlers is no longer limited to becoming an Account Executive. Increasingly, firms are offering pathways into senior positions where individuals manage complex cases and mentor junior colleagues, Technical Broking roles, where expertise is applied to placement, wording and insurer negotiation, and even client-facing hybrid roles, particularly in specialist or commercial lines. Some Account Handlers thrive in technical roles; others evolve into trusted advisors with direct client portfolios. The best firms recognise and support both paths. 

This progression isn’t just vertical. It’s also about influence, autonomy, and alignment with your personal strengths.Take, for example, an Account Handler in a regional brokerage who transitioned into a Technical Broking lead after identifying and standardising inconsistencies in policy wording across the firm. Their initiative led to better risk profiling and stronger insurer relationships.Or an Account Handler who moved into a hybrid Account Executive role after consistently being the go-to person for complex renewals and client queries, building such strong rapport that the transition to a client-facing role was seamless and welcomed. 
 

What Great Firms Are Doing Differently 

In today’s candidate-short market, brokerage firms that respect and empower their internal account teams see better retention, higher morale and stronger client outcomes.When Account Handlers feel ownership in client delivery, and clients benefit from seamless, knowledgeable service across all touchpoints.These firms understand that retaining great insurance Account Handlers means building environments where they can grow, be recognised, and shape the client experience. 

 Here’s what we’re seeing from top-tier employers: 

  • Clear internal career frameworks for progression beyond support roles, often mapped out from day one and regularly reviewed in appraisals 

  • Dedicated development plans, including support with CII or broking qualifications, often funded and reinforced by mentoring from senior technical leaders 

  • Balanced workloads, recognising the value of precision over volume, leading to less burnout and greater client accuracy 

  • Strategic pairing of Account teams based on complementary strengths and working styles, improving cohesion and client outcomes 

 
How Stride Supports Insurance Account Handlers 

At Stride, we champion the professionals behind the policies. We know that the best insurance Account Handlersoffer depth, loyalty, and commercial foresight.Whether you’re just getting started or ready for a senior or technical step up, we can help you: 

  • Understand where your skills are most in demand 

  • Find roles with clear progression, autonomy and respect 

  • Access opportunities that aren’t advertised on job boards 

We work with brokerages who understand that empowering their internal teams is the best route to long-term success.If you’re ready to explore what’s next in your career, let’s have a confidential conversation. 

As insurance firms accelerate the adoption of artificial intelligence (AI) and advanced technologies, the nature of the Account Executive role is shifting. While the full impact of these technologies is still unfolding, it’s clear that a digital first culture is gaining momentum. For mid-to-senior level professionals, staying commercially relevant now involves understanding how digital tools enhance, rather than replace, your human expertise. 

 

What a Digital First Culture Means 

A digital first culture refers to the strategic prioritisation of digital tools and processes in how organisations operate, communicate and serve clients. For Account Executives (AEs), this could mean adapting to environments where CRM systems, underwriting platforms, and client communications are increasingly powered by automation and AI. 

Adapting doesn’t require you to become a tech specialist. But it does require a mindset shift. The real value lies in understanding how these tools can reduce admin, surface insights, and free up more time for high-value client work.As more brokers adopt generative AI for insurance processes, from client proposals to post-renewal analysis, by embracing these tools you will gain more time to focus on client strategy, relationship-building, and high-value advisory work. 

 

The Rise of AI in Insurance 

While still in early stages for many, AI adoption is gaining ground. According to Conning, 55% of insurers are already in the early or full stages of adopting Generative AI tools. Meaning that regular, sustained use of AI in insurance and brokerage firms is already operational. For Account Executives, the most relevant use cases of AI in insurance include: 

  • Proposal generation 
    AI can help quickly draft customised proposal documents using client data, past policies, and market trends, freeing up time to refine strategy and positioning. 

  • Client prep and renewal analysis 
    AI summarises client portfolios, flags changes in exposure, and helps prioritise talking points ahead of meetings, enabling more focused, advisory-led client conversations. 

  • CRM automation 
    Tools auto-log interactions, track client engagement, and prompt timely follow-ups, helping AEs maintain a consistent presence and elevate client service levels. 

  • Market intelligence 
    AI tools scan news, competitor movements, and industry developments giving you sharper insights to frame proactive, relevant recommendations. 

  • Email and communication drafting 
    Generative AI drafts, client updates, renewal messages, or coverage summaries so your communication stays timely, clear, and scalable without losing your voice. 

The use of AI in insurance isn't about replacing the AE, it's reshaping how you spend your time. In practical terms, it can reduce time spent on low-value admin work and free you up to focus on client-facing strategy. 
 

What Tech Can’t Replace 

Despite the power of automation, AI still lacks the emotional intelligence, commercial instinct and nuanced judgement that define the best Account Executives.In complex placements, high-value accounts, or emerging risks, human value becomes even more critical. Clients need the reassurance, interpretation, and strategic guidance provided by a skilled AE.  

Clients still want someone who: 

  • Understands the pressures of their industry 

  • Can navigate grey areas in risk that algorithms can’t quantify 

  • Offers proactive insight and tailored advice 

Being an effective AI-driven Account Executive means knowing when to leverage tech, and when to lean into your expertise. 
 

How Progressive Firms Are Blending AI and Advisory 

Forward-thinking brokerages aren’t asking AEs to become digitally fluent overnight. Instead, they’re building ecosystems where digital tools support human talent.In these firms, a digital first culture is not about automation for its own sake. Instead, they are beginning to use technology to enable AEs to deliver more value, faster. 

This can mean restructuring Account Executive roles and responsibilities to let tech handle routine admin, investing in client-facing platforms that allow AEs to personalise experiences at scale and, rolling out training programs that integrate AI literacy with day-to-day workflows.  
 

Future-Proofing Your Skill Set as an AE 

The best way to stay relevant is by leaning into change. Remember: clients still choose people they trust. Being and AE today means being digitally aware, not digitally defined. You’ve already built a successful foundation. You don’t have to lead with tech but you should be able to translate it into value: 

  • Drive strategic adoption of digital tools 
    Position yourself as someone who can translate digital advancements into better client outcomes. 
     

  • Use data to elevate advisory conversations 
    Understand how to interpret and communicate insights surfaced by AI tools. Clients increasingly expect evidence-backed advice. 
     

  • Translate tech into client outcomes 
    Be the conduit between tech and client needs. Influence how tools are rolled out by aligning digital efficiency with human expectations. 
     

  • Shape operational change through technology 
    Identify legacy processes holding your firm back. Advocate for tech that frees up more time for strategic relationship-building. 
     

  • Stay visible in future-focused networks 
    Attend briefings, contribute to internal pilot projects, and learn how your peers at progressive firms are adapting. 
     

How Stride Supports Tech-Forward Account Executives 

At Stride, we’re tracking the trends shaping insurance — from early AI adoption to changing AE skill sets. We understand where the technology in the insurance industry is headed, and which firms are preparing for what's next. 

Whether you're looking to upskill or explore roles at more progressive brokerages, we can help you: 

  • Identify firms with a healthy digital first culture 

  • Understand how AI is being practically applied 

  • Build a personal brand as a commercially aware, tech-literate AE 

With generative AI set to impact up to 71% of working hours in the insurance sector, being proactive about your adaptation isn’t optional. But with the right support, it doesn’t have to be overwhelming. 

Ready to align your expertise to a brokerage that investing in the future?Reach out for a confidential conversation about your next step. 

June 16, 2025

Anthony Barlow

Anthony has worked within the recruitment industry for over 15 years, of which over 11 of them have been spent specialising within the insurance sector. Having gained extensive experience across all sectors, Anthony is our specialist Claims and Loss Adjusting professional.

After a short break away, Anthony has returned back to Stride for a second spell and excited to help insurers, brokers and adjusting firms alike in fulfilling any requirements they have.

Away from work, Anthony is a proud Birmingham resident having spent his entire life living within the city, and is very partial to a pub quiz as well as watching every bit of live sport he can get his eyes on.

 

Likes – Most sports, reading, cooking, a cheeky tequila.

Dislikes – Aston Villa, lying and candidates ghosting.

August 14, 2024

Ethan Findley

Ethan has joined Stride in Summer 2024 in an apprenticeship-style position, to help ensure the Recruitment team can keep on top of all Administrative tasks. He helps with reporting, completing projects, management of the CRM database and helps to oversee the running of our software and technology.

In his free time, Ethan plays an awful lot of golf, and chills out with friends and family

 

Likes - Golf, Football, Geography, Golf and Golf

Dislikes - The heat, Eggs of any sort

August 08, 2024

Tom Wolverson

Tom has spent just under 10 years working in Financial Services and around half of that within recruitment. Having worked General Insurance roles previously, Tom has developed an understanding of what it takes to be successful in the insurance industry.

Tom is a 360 recruiter working within the broking team, covering the West Midlands, Mid/North Wales, the North of England and Scotland.

Outside of work, Tom enjoys exotic holidays, his 3 dogs and watching sports.

 

Likes – Football, MMA, Boxing, NFL

Dislikes – Reality TV programmes

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